Peak: How Great Companies Get Their Mojo from Maslow By Chip Conley

We are holding an exclusive UK / US Webinar with Chip Conley who is the Strategic Advisor to the Founders of Airbnb.

“It’s one thing to read about an approach to business that seems both practical and admirable. It’s a whole different matter when you see it practice and work miraculously. I was fortunate to experience both the power of Peak and the power of Chip’s leadership presence as we grew Airbnb together from 2013-2017.” — Joe Gebbia, Co-Founder Chief Product Officer, Airbnb

“I love the Joie de Vivre heart icon that Chip uses to illustrate how a passionate corporate culture breeds happy employees, which leads to satisfied customers, which results in a profitable and sustainable business.” — Sir Richard Branson, Founder and Chairman, Virgin Group Ltd.

In the 10 years since the first edition of Peak introduced Chip’s powerful strategy, it has been adopted by organisations spanning six continents in just about every industry, including the global hospitality disruptor and influencer, Airbnb.

This Webinar coincides with the Revised and Updated edition of the celebrated guide to inspiring and enabling human potential, where Chip will explain how to apply his actionable principles to unlock your own potential, as well as those around you.

The Webinar will be held from Wednesday 15 November at 1600-1700 GMT / 0800-0900 PST.

Event Details;

• Date; Wed 15th November
• Time; 1600-1700 GMT / 0800-0900 PST
• Speaker; Chip Conley - https://chipconley.com/
• Format; 30min presentation / 20min Q&A

About Peak

After fifteen years of rising to the pinnacle of the hospitality industry, Chip Conley's company was suddenly undercapitalised and overexposed in the post-dot.com, post-9/11 economy. For relief and inspiration, Conley, the founder and former CEO of Joie de Vivre Hospitality, turned to psychologist Abraham Maslow's iconic Hierarchy of Needs.

This book explores how Conley's company "the second largest boutique hotelier in the world" overcame the storm that hit the travel industry by applying Maslow's theory to what Conley identifies as the key Relationship Truths in business with Employees, Customers and Investors.

Part memoir, part theory, and part application, the book tells of Joie de Vivre's remarkable transformation while providing real world examples from some of today's top companies including Apple, Facebook, Pinterest and more and showing how readers can bring about similar changes in their work and personal lives.

Conley explains how to understand the motivations of employees, customers and investors (bosses), and use that understanding to foster better relationships and build an enduring and profitable corporate culture.

About the Speaker

Chip Conley is the founder and former CEO of America’s Joie de Vivre Hospitality and the Strategic Advisor for Hospitality and Leadership at Airbnb. Entrepreneur, disruptive business rebel, and social change agent, he is the New York Times bestselling author of Emotional Equations and a recipient of the hospitality industry’s highest honor, the Pioneer Award.

In the 10 years since the first edition of Peak introduced Chip’s powerful strategy, it has been adopted by organisations spanning six continents in just about every industry, including the global hospitality disruptor and influencer, Airbnb.

Everyone—from start-up entrepreneurs to managers at Fortune 500 companies—can readily apply the actionable principles inside to not only unlock their own potential but also all the greatness in those around them. By tapping into the psychology behind Abraham Maslow’s hierarchy of needs, the Peak effect empowers all your relationships—at work and at home.

About the WondrAcademy

The WondrAcademy is the name we give to the range of research, development and testing work we do and have done in-over the past few years. The WondrAcademy is a place where people come to learn and share ideas and experiment, because, like them, we believe that collaboration is at the heart of all great work. Like them we want to inspire fresh, creative excellence and share knowledge: http://www.imediagroup.co.uk/the-wondr-academy/